Same Feed You Trust.Find the right feed, get advice, and locate your stockists.

We’re a family-owned British company built on care, expertise, and innovation – combining generations of know-how with meticulous attention at every stage, from sourcing to formulation, to deliver outstanding feeds and trusted nutrition advice.

Get tailored nutrition support from our expert team. Complete the form and we’ll review your horse’s details, forage, and workload to create a personalised feed plan.
Explore expert articles, feeding guides, and case studies — science-led advice to help every horse thrive.
Book a visit from a Saracen feed advisor. We’ll assess your forage and rations and provide a practical feed plan.
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Tell us about your horse, and we'll call you back to discuss
Our look has evolved, but the feed you know and trust hasn’t. The rebrand makes it easier to find the right feed, with clearer packaging and colour-coded ranges — but our people, quality, and nutrition expertise remain the same.
Read more about the rebrand and new packaging design here: Saracen Horse Feeds rebrand
No. Every feed contains the same trusted recipe, made to the same high standards. We haven’t changed what’s inside — just how it looks on the outside.
Each range is colour-coded and grouped by your horse’s needs — from Performance to Active Leisure, Specialist, and more. Find the right feed here: Product Range Navigator, or reach out and speak to our nutrition team for tailored advice via this form.
No — our feeding rates remain the same. What’s new is the handy Feed Rate Card on the back of every bag, making it easier than ever to see how much to feed for your horse’s weight and workload.
Yes. While the design is new, each product name remains the same. The bag colour and icons will help you identify your feed quickly, and your local stockist will be happy to help if you’re unsure. Read more about the new packaging design here: discover the new pack design
Our nutrition and customer care teams are here to help. You can request a call back here, reach us by phone, email, or reach out to us through the contact form on our website. We’re always happy to chat through your horse’s needs or any questions about the new look.